A collection of logos and marks I've designed over the past few years
Fairfield Watson is an integrated consulting firm helping Canadian employers and employee groups design competitive, cost-effective employee benefit plans.
To create a new logo that reflects Fairfield Watson’s commitment to relationships, off-the-chart customer service and their expansive knowledge while also emitting a feeling of trust, friendliness and confidence.
A stylized F and W were crafted, not only creating beautiful balance and symmetry but also hands, which represents valued relationships and protection.
Chop Steakhouse | Lobster Grill ™
A summer feast of fresh Atlantic lobster. The Lobster Grill ™ event runs during peak summer season, July 13th - August 29th. Atlantic lobster is flown, daily, to each Chop location across Canada to ensure customers experience the freshest seafood the Maritimes have to offer.
Refresh the Lobster Grill ™ branding & identity.
Drawing on inspiration from the Canadian Maritimes, the Lobster Grill ™ identity was updated to reflect a coastal nautical aesthetic. The colours that were used give Lobster Grill ™ a bright and fun aspect, since this once a year food event takes place in August. But we also wanted to reflect the harsh and moody sea, and acheived that with carefully selected imagery.
BearStone’s management team has been providing drilling waste management services to Western Canada for over 20 years. The goal was to visually display that they are an innovative and environmentally focused company.
The company was re-branded with a more earthy look that is simple, but strong. The use of diagonal lines in the brochure were incorporated to reflect the mountain peaks of the logo.
Rocky Mountain Show Jumping
Rocky Mountain Show Jumping (RMSJ) is an elite equestrian facility and tournament management company.
For RMSJ, an official sponsorship book was developed for their prestigious annual event “Royal West”. The sponsorship booklet is an impressive stand-alone piece that was designed to showcase the elegance and luxury of the sport and venue.
Martinizing by Stephen Cleaners
Martinizing by Stephen Cleaners wanted to strengthen their brand image in the Calgary market. This was accomplished by creating new marketing and corporate collateral that was consistent with their newly developed brand guidelines, building a photo library they could utilize for any future materials and social media posts.
C&V Portable Solutions
C&V is committed to service and client satisfaction.
C&V provides their clients with high quality wellsite equipment, transparent communication, wellsite product expertise, and responsiveness to their clients’ needs.
C&V’s industry experience spans from Oil and Gas, Construction and Mining, to many other Industrial and Commercial Sectors.
Breathe new life in to C&V's marketing materials and enforce a cohesive visual identity.
Their marketing materials were re-worked in to a cohesive hand-out package. Custom die-cut folder was created allowing sales representatives to hand out information that's easily transportable. New business cards and two brochures outlining their major services were created as well. Their logo was also standardized with a refined horizontal and vertical lockup.